Good reasons

  • Increase awareness
  • Acquiring new customers
  • Maintaining regular customers
  • Presentation of products/services
  • Development of new markets
  • Concluding sales and contracts
  • Development of new sales channels

Why HAUS®?

  • The most important industry event at the start of the building season for over 30 years and a meeting point for supply and demand with a Saxony-wide appeal
  • Dresden and its surrounding area offer excellent conditions with its high quality of life and prosperity
  • Saxony is the state with the highest density of craftsmen and Germany's top craftsman is a Dresden resident and long-standing exhibitor at HAUS: Jörg Dittrich - President of the German Confederation of Skilled Crafts since Dec. 2022
  • For decades, the Who's Who of the construction industry has been represented at the fully booked exhibition grounds
  • The outstanding visitor quality, the high length of stay at the trade fair and, above all, the high investment rate characterize the trade fair
  • For over 30 years, the organizer ORTEC has stood for exceptionally high ISO-certified quality in trade fair organization
  • Our professional trade fair service from a single source supports your successful trade fair participation - from stand construction to stand personnel, print media and your product presentation
  • Trade fairs are one of the most effective ways to acquire new customers, build customer loyalty and enhance your image

Are trade fairs still relevant today?

Many people ask themselves: "Why should I go to a trade fair when I can get a lot of information online?" We think that important knowledge cannot be obtained via electronic media - the feeling of competence and trust in a company and its employees and the communication of experiences and emotions go far beyond a pure product presentation. The Internet is not replacing personal communication. On the contrary, the need to establish and maintain contacts directly and personally is growing again. Trade fairs remain relevant, and it is still important for everyone involved to look each other in the eye when doing business together.

The Association of the German Trade Fair Industry (AUMA) also currently sees trade fairs as the second most important communication tool, right after the company website. The fact is: a trade fair event is always a reflection of the surrounding economic situation, and the saying still applies: trade fairs don't create markets, they accompany them. And we can be optimistic about this, as the Saxon state capital and the surrounding area have developed into an important economic region. A good atmosphere, lots of communication, important information and exciting innovations - our trade fairs offer all of this. You are cordially invited to attend and be part of the success.

For visitors

Online tickets

Partner trade fair Building Buying Living

Presentation offer in the fall

The Building Buying Living will take place from September 27 - 28, 2025!
More information at www.messe-bkw.de

HAUS

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